Resources

This campaign from the city of Campinas, Brazil, features a testimonial of a quadriplegic man involved in a car crash because his friend, who had been drinking, got behind the wheel.

This campaign from the city of Campinas, Brazil, features a check from a bar of a person who was drunk and drove, and how expensive the consequences can be.

This speeding campaign from Bangladesh features a grieving widow sharing her personal story to highlight the devastating impact of speeding on families and communities.

The 2025 national Mexico campaign, “Protect Your Life and Others. Slow Down,” highlights the severe consequences of speeding through the eyes of a paramedic, who are often the first responders in road crashes, calling on drivers to respect speed limits.

This campaign from the State of São Paulo, Brazil, features an injured motorcyclist explaining through his own experience how 10km/h in traffic makes a difference.

In this campaign from Bogotá, Colombia, a traffic officer reminds drivers that speeding is the leading cause of road deaths and serious injuries. The message highlights the health consequences and the legal penalties of breaking the law, as well as how enforcement serves as a tool to protect lives.

This campaign from Recife, Brazil, features a Paralympic athlete who lost a leg in a motorcycle crash linked to speeding and urges other motorcyclists to respect speed limits by emphasizing that the risk is never worth it.

This campaign from Salvador, Brazil, urges motorcyclists to respect the speed limits by reminding them that everyone has someone waiting at home.

This road safety campaign from Córdoba, Argentina, focuses on speeding among motorcyclists. The campaign highlights how a 10 km/h difference can be a matter of life or death, reminding everyone that respecting speed limits saves lives, especially for vulnerable road users like motorcyclists.

The 2025 “Slow Down. It’s 30 for a Reason!” public service announcement (PSA) from Uganda features a compelling story by depicting the consequences of speeding in a school zone.